BLUETTI is so much more than just a brand name; it is a way of life, a design philosophy, our hope for a better earth, a blue sky, and much more.
From a single idea - a portable, powerful source of electricity - we've built out a whole line up of solar power storage products for adventurers and all kinds of off-grid lives. Along the way, some core values that unite the entire BLUETTI community have defined everything we do. We value resourcefulness, seeking adventure, and living free in any way we want. We believe that the personal power storage products are the 21st century equivalent of swords: tools that everyone can wield and get Energy Independence with. Consequently, we build products to ensure that your power is there whenever and wherever you need it.
- MAXOAK UK CO., LTD
After a decade of working and researching in the energy storage industry, in the summer of 2019, Wondar Law & James Ray met in Walnut, California, and set out with a vision of creating a minimalist portable power station that would seamlessly integrate into everyone's life. The EB150 and EB240, Bluetti's first products, launched on Amazon.com In July 2019 and have been well received ever since. One year later, we released our flagship model AC200 on Indiegogo as a crowdfunding project and pulled nearly 7 million dollars in two months. At the same time, after bouncing around from Los Angeles to Denver, we are finally settled down in Vegas, Nevada, where we’re headquartered now.
Commitment to ProductBLUETTI is and always will prioritize design, service, and quality over everything else. One of the most important aspects to us when designing new products is that we use the highest quality, longest-lasting materials available. We design all of our parts from the ground up, rather than white-labeling existing products. From the BMS motherboard to the MPPT controller and inverters, we choose materials that stand out and outlast. It costs more to do so, but the cost isn't as important as the value that doing so creates.
Looking ForwardLooking forward to 2021 and beyond, BLUETTI will continue to innovate the renewable energy world with new products and new concepts, while at the same time keeping true to our roots that go all the way back to a dream that started with one battery, two friends, and the community.
We are eternally grateful to our original backers and there is nothing I like more than running into someone who supported us on Indiegogo and Amazon and hearing about their experience with our products. What is even more meaningful to me is that many of those people have remained BLUETTI customers to this day.
A Word From Our FoundersWe've always thought of BLUETTI as a "big-yet-little company", meaning that whatever we do, we do it well and with the same passion like we had on the first day when we embark on the road. As time goes by, we've indeed gotten a little bigger, but we never forget to remain true to the original aspiration.
Everything started with a simple idea, with the help from our friends and supporters, energy independence for every family is gradually becoming a reality. We look forward to continuing this journey with you, our dearest fellow BLUETTI families.